Data Sources
WasteNot connects to your existing platforms to pull in customer, order, and engagement data. This data powers audience segmentation so you can target the right customers and stop wasting ad spend.
How data sources work
When you connect a data source, WasteNot performs an initial full sync of your historical data, then keeps everything up to date with incremental syncs on a schedule. Each data source has its own sync frequency depending on the platform. You can manage your connected data sources from the Connectors page in WasteNot.




